Isaiah 19:11

9 The workers in flax will be dismayed, and the weavers of fine linen will turn pale.

10 The workers in cloth will be dejected, and all the hired workers will be sick at heart.

The princes of Zoan are mere fools; Pharaoh’s wise counselors give senseless advice. How can you say to Pharaoh, “I am one of the wise, a son of eastern kings”?

12 Where are your wise men now? Let them tell you and reveal what the LORD of Hosts has planned against Egypt.

13 The princes of Zoan have become fools; the princes of Memphis are deceived. The cornerstones of her tribes have led Egypt astray.

This was said to Israel at a particular time, so it is wise to read it together with the surrounding text. Do read the surrounding verses too, because the context often says more than a single verse.

Compare

BSB
The princes of Zoan are mere fools; Pharaoh’s wise counselors give senseless advice. How can you say to Pharaoh, “I am one of the wise, a son of eastern kings”?
KJV
Surely the princes of Zoan are fools, the counsel of the wise counsellors of Pharaoh is become brutish: how say ye unto Pharaoh, I am the son of the wise, the son of ancient kings?
WEB
The princes of Zoan are utterly foolish. The counsel of the wisest counselors of Pharaoh has become stupid. How do you say to Pharaoh, “I am the son of the wise, the son of ancient kings”?
ASV
The princes of Zoan are utterly foolish; the counsel of the wisest counsellors of Pharaoh is become brutish: how say ye unto Pharaoh, I am the son of the wise, the son of ancient kings?
DARBY
They are but fools, the princes of Zoan, the wise counsellors of Pharaoh: [their] counsel is become senseless. How say ye unto Pharaoh, I am the son of the wise, the son of ancient kings?
BLB
Indeed the princes of Zoan [are] fools, the counsel [of] the wise counselors of Pharaoh has become dull. How can you⁺ say to Pharaoh, “A son of wise men, I [am] a son of kings [from] [times] before?
ÅB
Bare dårer er Soans høvdinger; de viseste blant Faraos rådgivere gir uforstandige råd. Hvordan kan dere si til Farao: Jeg er en ætling av vismenn, en ætling av fortidens konger?
OTB
Embetsmennene i Soan er bare dårer; de vise rådgiverne til farao gir meningsløse råd. Hvordan kan du si til farao: "Jeg er en av de vise, en disippel av gamle konger"?
B1930
Bare dårer er Soans høvdinger; de viseste blandt Faraos rådgivere gir uforstandige råd. Hvorledes kan I si til Farao: Jeg er en ætling av vismenn, en ætling av fortidens konger?

Study notes (Tyndale)

Original text and word study

Cross references